We're thrilled to welcome you back for the 15th edition of the Awwwards Conference.
The Cursor of Creativity
Niccolò Miranda is a freelance creative director, interactive designer and developer based in Amsterdam, Netherlands.
As a multidisciplinary freelancer, he pairs a broad range of creative leadership experience in UI/UX Design, Visual Strategy, Creative Development and Illustration with a deep research of the psychology behind design to create high-impact digital experiences with a juncture between a unique aesthetics and good technical performances.
Over the past 3+ years, he had the opportunity to team up alongside high-profile clients and partners globally earning mentions and awards from outstanding digital platforms like Awwwards, The FWA, Communication Arts, Site Inspire and Codrops. In January 2021, he got two nominations for “Independent of the Year” and “eCommerce of the Year” on Awwwards and has been awarded Freelance of the Year in Italy on Digital Design Award.
Most of the time, ideas develop from the constant evaluation of experiences, thoughts and feelings. But sometimes, a spark of insight breaks into our thoughts causing fervor and wonder at the same time. So-called “aha moments” or "eureka" can generate the brilliant idea for a concept development, the theme of a digital project, or the answer to a problem solving.
These insights are not just flashes coming from nowhere, but the result of the unconscious mind combining pieces of information gained from previous experiences and knowledge, and forming an association between them.
In this talk I’m going to cover how to break down the barriers of the mind, using the knowledge of various visual arts to increase creativity in the digital industry by finding a common thread between accessibility, typography and animation to deliver websites driven by awareness, scalability and uniqueness.